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How to Use Phone Number and Call Tracking with Google Analytics Integration Video

We teased, we touted, and now—at last—it’s here: Ladies and gentlemen... Phone Number and Call Tracking with Google Analytics!

Phone number and call tracking, coupled with the strategic selection and placement of phone numbers, can help take the guesswork out of your offline advertising campaigns and ROI calculations. No more shooting in the dark. With detailed call tracking information you can learn exactly how many of your leads came through which channels and start focusing your efforts on those that demonstrably work best.

To avoid rehashing the same thing over and over (and since we’ve got a fine videographer on stuff as well, besides our skilled wordsmith) we decided to do something different this time around and created this short ‘how to’ video.

If a picture is worth a thousand words, a one minute video at 30 fps is like a turbo-charge of thirty-thousand words—makes you think of Neo in Matrix going: “I know Kong-Fu!”

If you are inclined to reading more, check out this oldie but goodie for a more detailed explanation of how tracking phone numbers using call analytics can help you gain intelligence about your offline marketing campaigns.


posted by Maty Grosman @ 4:05 AM